Wey (GWM)
Wey Latte 魏牌拿铁
The Wey Latte (魏牌拿铁, Wèipái Nátiě) is sold overseas as the GWM Wey 03 / Wey Coffee 02.
Chinese name vs export names
| Market | Badge | Notes |
|---|---|---|
| China (domestic) | Wey Latte (魏牌拿铁 · Wèipái Nátiě) | Domestic name |
| Europe (from 2024) | GWM Wey 03 | Export name |
| Europe launch name (2023) | Wey Coffee 02 | Export name |
- SUV
- PHEV
- Wey (GWM)
Why the different names?
Chinese brands often sell one car under several badges: a Chinese name at home (魏牌拿铁, Wèipái Nátiě) and one or more export names abroad. Renames happen to avoid trademark conflicts, to fit a global naming system, or because the domestic name does not translate well.
Second coffee model: Latte → Coffee 02 → Wey 03.
Markets
Local names and used-import rules for the Wey Latte in 6 markets:
Frequently asked questions
What is the Wey Latte called outside China?
The Wey Latte (魏牌拿铁, Wèipái Nátiě) is sold overseas as the GWM Wey 03 / Wey Coffee 02.
Is the GWM Wey 03 the same car as the Wey Latte?
Yes. The GWM Wey 03 and the Wey Latte (魏牌拿铁) are the same SUV built on the same platform — only the badge and market-specific trim differ.
What does 魏牌拿铁 mean?
魏牌拿铁 is read “Wèipái Nátiě” in Mandarin. Second coffee model: Latte → Coffee 02 → Wey 03.
Why do Chinese cars have different names abroad?
Brands rename models for export when the domestic name is hard to pronounce, conflicts with a trademark, or fits a different global naming system (for example BYD's Atto/Seal/Dolphin ocean series or Geely's Atlas/Monjaro/Starray line).
Looking to import this car?
Get FOB pricing, market rules and landed-cost estimates for the Wey Latte at AutoGlobal.